Strategy
Delivering value through creative problem solving.
Effective strategy development drives organizational change. By focusing on the right problem and engaging
with the end user, companies and teams can identify, plan and achieve long term business objectives and
goals efficiently.
Design Thinking
Design is transforming the way companies create value and allow innovation to flourish. By applying design thinking methodology, a focus is placed on real needs of a target customer, to understand what is desirable by end users, while balancing what is feasible and economically viable for the business.
Research
It is vital to understand the users we are designing for, so I leverage various research methods to gather insightful data, uncovering unmet needs and determining the right direction for next steps. Competitive analysis and market research are also conducted to identify existing market resources, leverage them, and better serve customers.
Digital Roadmap
I work closely with my clients to identify where they are at in their business operations, and which kind of improvements need to be made in existing process models. I roadmap for organizations to formulate strategic plans that have the capability to transform their products and services to meet end user needs.
Capabilities
Digital Innovation
Leveraging of new ideas in a digital space, promoting creative thinking, unique solutions and open mindedness.
Customer Experience
Monitoring customer usage of potential solutions to track emotional responses and identify pain points to fix.
Collaborative Process
Engaging all team members in the creative process, promoting equal participation and sharing of ideas.
Team building
Fostering collaboration and creativity in a positive setting, to leverage all team members talents and skills.
Rapid Prototyping
Developing capabilities to design simple, sample products that can be used to gain preliminary feedback.
User Testing
Piloting designs with key customer segments to gain specific and insightful feedback for development.